Phát Triển Tốt Small Business Incubation Program

A mentorship program placing entrepreneurs, artists, cultural workers, and pop-up vendors on a path to grow their business in Little Saigon.

Small business and artist mentorship program

The Phát Triển Tốt (“Positive Development”) Small Business Incubation Program is a three-month mentorship program of Friends of Little Sài Gòn to develop small businesses, artists, and cultural workers. The program is for up-and-coming socially and economically disadvantaged small business owners in Western Washington, looking to offer goods and services in Little Saigon or for the Little Saigon community. Phát Triển Tốt means “positive development” in Vietnamese.

Mentees are provided with vital resources and connections to grow their business through mentorship from established small business owners from the Little Saigon neighborhood through a focused curriculum. Through group workshops and 1:1 mentorship, participants build skills in accounting, funding, marketing, and networking, and more.

Program Participation Benefits:

  • Up to 10 hours of one-on-one mentorship from an established small business owner or artist from the community.
  • Five workshop training opportunities, including but not limited to: marketing, financial, legal, and commercial space assistance.
  • $1,000 small business equipment and supply stipend.
  • One hour with a professional photographer to provide your business with digital assets for marketing.
  • Reimbursements for permits to vend in Little Saigon.
  • Opportunity to showcase at our Celebrate Little Saigon annual summer festival and our Fall Meet the Maker small business spotlight event.
  • Access to additional small business support resources and networking opportunities.

This 11-week program runs from July 6th to September 21st, 2026.
More information about eligibility and time commitments is below.

Goals

The small business and artist mentorship program’s core goals are to

  • Foster sustainable growth
  • Increase economic activity in Little Saigon
  • Help program graduates occupy vacant commercial spaces within Little Saigon

2025 mentees, community leaders, and small business owner mentors celebrating program graduation

Community

By providing tailored mentorship, program participants will feel more confident with their entrepreneurship skills, build stronger relationships within the Little Saigon neighborhood, and benefit from local small business support resources.

Placemaking

Access to local small business leaders, resources, and events will help mentees deepen their roots in Little Saigon. Program participants will transform public spaces with their services and goods and add to a more vibrant, culturally significant, and welcoming neighborhood for all. This program aims to increase economic activity in the neighborhood and get small businesses on the path to opening a brick-and-mortar in Little Saigon, and fill vacant spaces in the community.

Sustainability

Equipping entrepreneurs with the knowledge, connections, and tools for long-term viability and growth encourages a healthy level of economic activity in Little Saigon’s commercial core.

History of the Program

The Little Saigon neighborhood is rich with small business expertise. As frequent collaborators with small business leaders in Little Saigon, the Friends of Little Sài Gòn Small Business and Arts & Culture teams collaborated in 2025 to build a formal incubation program to help cultivate the next generation of business owners. 

Since launching the program, four mentees have matched with four local business owners, launched new products, and gained valuable vending experience at various events throughout the year, including Celebrate Little Saigon, Meet the Maker, and during Small Business Saturday pop-ups at the Little Saigon Creative. Mentees participated in a series of workshops from Seattle Public Library, JP Morgan Chase Foundation, the Seattle Chinatown-International District Preservation and Development Authority (SCIDpda), the Office of Economic Development ABC Consultant Program, and ten hours of 1:1 mentorship.


“Not only did I take home some practical knowledge about running a business, such as which licenses to apply for or how to calculate product prices, but I was also given some real advice…Running a business is not for the faint of heart, and [my mentor] shared with me that it takes a tremendous amount of passion, determination, and consistency in order to be able to run a business successfully. This inspired me to really think about what I am passionate about and what I’m willing to sacrifice to get to where I want.” – Program Graduate


Program Mentors

Bảo Nguyễn

My name is Bảo (he/him) and I love a good question. Precise. Expansive. Fearless. A question like that requires some skill and patience. A question like that takes us where we truly need to go. My questions are shaped by Viet Nam and Seattle, war and immigration, catfish and salmon, temples, beaches, Little Saigon, chemistry at UW, masters in leadership at UVM, rain showers, rituals, stories and songs, meditations.

I currently operate Phin, a quiet cafe, and co-operate Dragonfly, a Vietnamese waffle mix producer. Through these spaces I explore entrepreneurship as a vehicle for personal development and social change by redefining success to not only include the financial but also the personal and the communal. As a mentor, I support mentees in developing and leveraging their unique and whole selves in their work in order to create something meaningful and sustainable.

Sophia Trịnh

I’m Sophia Trịnh, and I believe in the power of art to heal. I’ve loved painting for as long as I can remember and often say art was my first language—I could understand color and images before I could fully speak words.

As a mentor, I focus on helping artists build confidence while navigating both the creative and practical sides of sustaining an art practice. My experience bridges corporate and creative spaces, including over a decade working as a program manager in design and marketing before pursuing art full-time. I also bring hands-on experience running an online art shop since college, where I’ve learned how to grow a creative business, connect with customers, and adapt continuously.

I’m passionate about supporting the local creative economy by working with local printers and partnering with neighborhood shops to sell and display artwork. I now teach watercolor workshops from my Capitol Hill studio and help individuals identify their intrinsic motivations as a certified Reiss Motivation Profile coach.

Minh Carrico

I am an artist and educator exploring photography, typography, mixed media, and multimedia. My journey in the arts and culture industry began as a high school yearbook photographer in Little Rock, Arkansas, leading me to launching a photography business for advertising and magazine commissions while attending college in Austin, Texas. After relocating to New York City, my creative role evolved into a designer and art director for unique projects. Moving to Seattle, I transitioned into a tenured instructor position for a visual communications program in higher education. Outside the classroom, my current studio practice involves collaborations with nonprofits and municipalities, which guided me to co-found a cooperative art gallery centering BIPOC artists and to focus on producing site-specific public art installations. These combined lifelong experiences have led me to become a mentor with a Washington state mentorship program and other learning opportunities to motivate the next generation of creative entrepreneurs.

Hong Chhuor

Hong and his family have been in the retail food and beverage business for decades, and they currently own and operate King Donuts in Seattle’s Rainier Beach neighborhood. As refugees from Cambodia, Hong and his family see entrepreneurship as a path toward self-sufficiency. King Donuts is proud of being a family-owned and operated enterprise, and its multi-generational ownership structure has made it possible for the business to evolve and adopt modernized tools like online ordering and payments, social media marketing, and websites. Hong’s primary contributions to the business include administrative and financial oversight, marketing and brand development, media and external relations, and leveraging small business funding opportunities and technical support. He can sometimes be found behind the counter serving customers, and loves being a taste tester for new donut flavors and creating additional offerings for our beverage line-up. 

How to Apply

Interested entrepreneurs and artists can apply through this form.

This application is due by Friday, April 24th, 2026, at 11:59 pm PST. 

For questions regarding the application, please contact info@flsseattle.org. 

Apply for the Program

Eligibility Criteria

  • Participants must be over the age of 18
  • Must have an active City of Seattle business license or be in the process of acquiring one
  • Must commit at least 2 hours per week of work and meeting time

Businesses in the arts and culture sector are strongly encouraged to apply.

Time Commitment

This 11-week program runs from July 6th to September 21st, 2026.

Mentees and Mentors must attend a 1-hour orientation on June 29th, 2026.

Minimum two (2) hours per week of work and meeting time required.

Training workshops are in-person at the Little Saigon Creative in the evening. Dates TBD.

Preparing to Apply

Prepare these items before applying. They will help us better understand how far along your business is. Businesses further along in their development will be prioritized for this program.

  •  A draft of your business plan. If you do not currently have one, please view examples here. Please do not provide more than 10 pages, single-spaced (required).
  • Profit & Loss Statement for Jan 1, 2025, to Jan 1, 2026 (optional).
  • Marketing materials, including 3-5 photos of your products/services, plus logo, and description of products/services (required).

Phát Triển Tốt in the Media


This project is funded in part by 4Culture, the JP Morgan Chase Foundation, the Seattle Office of Economic Development, and the Small Business Resiliency Network: Supported by Washington State Department of Commerce

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